3D Advertising LED Display
LED billboards represent a cutting-edge dynamic information dissemination platform that can combine multiple systems to enable functionalities like broadcasting commercial advertisements, sharing financial and entertainment news, and sending out emergency alerts.
Furthermore, these billboards act as complete outdoor advertising solutions. With their ultra-clear and luminous large screens, they showcase ads in a way that maximizes visual impact through striking and vibrant display quality.
Related products of LED billboards
Indoor 3D LED Display
Indoor 3D LED Display Widely used in commercial advertisements, exhibitions and displays, entertainment venues, etc
3D Billboard
Through three-dimensional images and dynamic display technology, 3D billboards break through the limitations of traditional print advertising
Outdoor 3D LED Display
Using stereoscopic visual effects and high-brightness LED screens to create a realistic three-dimensional visual experience in outdoor environments
3D LED Display Advantages Introduction
3D LED displays captivate audiences by offering a more engaging and interactive viewing experience. Whether used in advertising, exhibitions, or retail environments, these displays attract and hold attention much more effectively than their 2D counterparts. The ability to present products or information in three-dimensional space can lead to increased interaction, higher recall rates, and ultimately, better conversion rates.
One of the most compelling advantages of 3D LED displays is their ability to create an immersive visual experience. Traditional 2D displays, despite their high resolution and vibrant colors, often fail to convey depth and realism. 3D LED displays, on the other hand, utilize advanced technology to project images that appear to pop out of the screen. This creates a sense of depth and dimensionality, making viewers feel as though they are part of the scene.
3D LED Display Project
3D LED Advertising Display Technology Principle And Classification
The display technology of 3D LED advertising screen is a combination of advanced LED screen production technology and LED control software technology. Through advanced computer graphics processing methods, regular 2D images and 3D images are converted into three-dimensional 3D images by creating parallax between the left and right eyes.
Although the LED screen itself is a flat 2D display device, by controlling the gray scale difference of the displayed image, it can create a visual illusion so that the 2D image forms a 3D effect in the human eye. By adjusting the angle of light, the image can correspond to the audience’s left and right eyes respectively, thus creating a three-dimensional viewing effect.
At present, the main technologies used in 3D LED advertising screens include lenticular, columnar lens, holographic projection, volumetric display technology and time-division multiplexing technology.
The Nature of 3D Advertising Display and Evaluation Criteria of 3D LED Display
The current popular 3D advertising display technology, called “3D LED display effect”, its core mechanism is actually through the combination of 2D LED display and specially designed 2D video content to create a 3D visual effect.
The key to this 3D LED display technology is the incorporation of specific optical components on the surface of the display so that the processed image reaches the viewer’s left and right eyes simultaneously, creating a parallax effect that allows for a three-dimensional image to be viewed without the need for any specialized viewing equipment such as 3D glasses.
Measuring the image quality of 3D advertising display can be done by examining the viewing distance and the richness of the content in two aspects.
The dot pitch of the display has a direct impact on the optimal viewing angle and distance set in different places, the smaller the dot pitch, the higher the resolution of the screen, and therefore the richer the video content that can be displayed.
Outdoor 3D LED Display Has Different Points And Difficulties In Terms Of Software And Hardware Compared To Traditional LED Displays
In order to ensure an optimal viewing experience, 3D LED display technology needs to support high-definition image quality and high color depth video processing capabilities at the software level, while being able to play seamlessly on non-standard shaped screens such as polygons or curved surfaces.
From the hardware point of view, the design of 3D advertising screen is more inclined to fine picture display, which has higher requirements for performance indexes such as gray level, refresh frequency and frame rate. The challenges faced mainly include:
(1) Creating content and visual design that can produce parallax effects;
(2) Achieving a natural blend of 3D LED screen color and surrounding light;
(3) The installation structure of the 3D LED display needs to be integrated with the environment in which it is placed;
(4) The need to customize the video content to the specific resolution of the screen, which results in relatively high costs.
Outdoor 3D LED Screen Puts Forward New Requirements For Each Link In The 3d LED Screen Industry Chain
During the daytime, especially at noon, when the ambient light is strong, the brightness of the 3D LED display must reach or exceed 6000nits to ensure viewing clarity.
At night, the brightness of the display should be adjusted appropriately according to the brightness of the surrounding environment.
In order to achieve the best picture quality and avoid refresh problems during shooting, 3D LED screens require PWM driver ICs with a current gain function.
The main challenges faced by 3D LED display manufacturers include enhancing the display effect and performance, which involves IC technology, LED display control system, broadcasting software, and the design of creative content.
In terms of hardware configuration, the driver ICs for 3D LED displays must support high grayscale and excellent ultra-low grayscale, high refresh rate of 3840Hz, HDR high dynamic contrast ratio, and low power consumption to achieve realistic and stunning 3D immersive images.
Difference In Cost Or Selling Price Between Outdoor 3D LED Screen And Ordinary LED Screen
Compared with traditional displays, the cost or selling price of 3D LED screens using high-brush-rate ICs is significantly higher, with high-brush ICs usually costing two to three times the price of ordinary ICs.
Enhanced hardware performance will undoubtedly affect the cost of 3D LED screens, which is also reflected in specific applications and playback content.